OVERVIEW
After redesigning their website, TRUE Linkswear was in search for a three-part welcome email that matched. This email series is fully automated and sends to anyone who signs up for their newsletter.
Role: Email design and development, ESP setup and deployment
OBJECTIVE
This email utilizes rounded shapes above and below each section to give it a more organic feel. This design element was introduced to compliment the imperfect circle present in their new branding. Considering this is the first email in their marketing campaign we chose to simplify the content. This gives focused attention on the actions we want the audience to take, and helps build good engagement habits early on.
This email utilizes rounded shapes above and below each section to give it a more organic feel. This design element was introduced to compliment the imperfect circle present in their new branding. Considering this is the first email in their marketing campaign we chose to simplify the content. This gives focused attention on the actions we want the audience to take, and helps build good engagement habits early on.
